Town pages for excavators
Site work. Septic installs. Drainage.
“Somebody in Middleborough needs a lot cleared and a foundation dug. I build the page Google shows them, I track every call by town, and every Friday I email you who called.”
For 2+ truck companies
What’s in it
(everything you get for one monthly price)
An excavation town page is a page on your own website for one town you serve, like “Excavation Contractor in Middleborough, MA.” It shows a job you did there, answers what people in that town ask, and carries a number that rings your line.
4 to 8 town pages.
One per town you actually dig in.
✓ A site, septic or drainage job from that town
✓ Permit and timeline questions, answered
✓ Your number, hours and service area
Your Google profile, handled.
We’re added as a manager, never the owner.
✓ Services, hours and photos kept current
✓ 2 to 4 posts a month
✓ You can remove us any time
Calls tracked by town.
Each town page gets its own number, routed to your line. Your main number stays on your trucks and your Google listing.
✓ You see which town called
✓ Your main number never changes
✓ Missed calls get a text back
The Friday email.
Every call from your town pages, by town, every Friday.
✓ No logins
✓ Tap Booked on the jobs you got
✓ Finished jobs get a review request
Reviews and fresh pages
Review requests.
When a job is done, tap Finished in your Friday email and that customer gets a request for a Google review. Big jobs stay on your list until they’re finished, so nobody is asked too early.
Missed-call text-back.
Quarterly refresh.
New jobs, new photos and new questions go onto the pages every quarter. Pages that get updated keep ranking.
Live in about two weeks
How it works
(from yes to your first Friday email)
You give us one 30-minute call and your website login. We do the rest.
Days 1 to 3: Logins and your number.
Your website login, a manager invite to your Google profile, and a tracking number that rings your phone.
Days 3 to 5: The story call.
30 minutes on the phone. Which towns you work, jobs you’re proud of, what people there ask. That’s what makes the pages rank.
Days 5 to 12: Pages and your profile.
4 to 8 town pages go up on your site. Your Google profile gets your services, hours and photos. Your main number stays on it.
Day 14 on: The Friday sheet.
We submit the pages to Google, test the number from a cell, and send your first Friday email.
One price. Your towns. Your pages.
Who it’s for
Excavation contractors in Plymouth County with 2 or more machines and jobs over $1,000: site work, foundations, septic installs, drainage and land clearing.
You talk to Josh, who builds it. Your pages stay on your site and your profile stays yours.
Other trades: Septic · HVAC · Roofing · Well pumps · Radon. Or see how town pages work.
Pricing
Founding (first three companies): $997 a month, no setup, 90-day commitment.
Standard: $2,000 setup, $1,500 a month, 6-month term, then month to month.
Want to see the gaps first? The $1,500 Growth Audit is optional, and the full $1,500 comes off your first bills if you go ahead.
Straight answers.
How do excavation contractors get more calls from Plymouth County towns?
By showing up when someone searches for site work in their own town. Searches like “excavation contractor Middleborough” or “land clearing Plympton” come with the town name built in. A town page with a real job from that town and a tracking number gives Google a reason to show you, and shows you which town called.
What questions should an excavation town page answer?
The ones you hear on every estimate: how long the job takes, what permits are needed, what happens if you hit ledge or water, and how the site gets left. In Massachusetts most trench work needs a permit from the town, so each town page can explain that town’s process.
Do excavation pages help with septic install work?
Yes, if you do it. New septic systems and repairs need digging, and homeowners often search for the excavator and the septic company separately. A page that covers septic installs in that town catches both.
What excavation jobs come from town searches?
Septic installs, drainage, driveways, foundations and site prep for additions. Homeowners search “excavation contractor” plus their town, and builders search for someone who knows that town’s soil and permits.
Should excavation pages mention permits?
Yes, briefly. Each town has its own permit and board of health steps. A page that shows you know them, for that town, earns more trust than one that just lists services.
How will I know the pages are working?
Every town page gets its own number that rings your line, so each call is tied to a town. Each Friday you get an email listing those calls, and you tap Booked on the ones that turned into work. No logins and no dashboards to learn.
Does my phone number change?
No. Your main number stays on your trucks, your Google listing and the rest of your website. Only the town pages get their own number, and it rings straight to your phone. That’s how you see which towns are calling.
What happens to a missed call?
The caller gets a text back from your number right away, so they don’t call the next company on the list. Text back turns on once the phone carriers approve your number, usually within two to three weeks. Until then the caller hears your greeting and you get an alert with the town and number.
What does it cost?
The first three companies get founding pricing: $997 a month, no setup, 90 days. After that it’s $2,000 setup and $1,500 a month on a 6-month term. You own your pages either way. One extra job a month usually covers the founding price.
What if I cancel?
The pages are on your website and they stay yours. The town-page number is switched back to your main number, and the Friday email, Google listing posts and review requests stop. After the first 90 days it’s month to month.